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4 Reasons Why Defining your Target Audience Makes Your Brand Grow

Share on Facebook Tweet on Twitter Taking steps to grow your business is critical for entrepreneurs or freelancers. Getting there is impossible without understanding what a target audience is and what yours looks like. When you identify your brand’s, you increase the effectiveness of your marketing campaigns, reduce the friction in marketing communication, and increase Read More

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Stone Temple Consulting has been acquired by Perficient

Stone Temple Consulting, the Boston-based SEM firm managed by Eric Enge, has agreed to be acquired by St. Louis-based Perficient.  Perficient is a digital consulting firm with revenues of upwards of $480 million based on 2016 data. Stone Temple Consulting has $9 million annual revenue, according to the press release issued at the time of Read More

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Gig Economy News: Good Business

ar. How do you connect to others both online and off to grow your business? Good business is not just about having good product, it’s about the art of connecting. Whether you are in a real-life networking situation or on a social media network, connecting to potential partners is a non-negotiable in order to succeed. Read More

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SearchCap: Google Search Console, negative SEO & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Webinar: Close the Online/Offline Data Gap with AI-driven Call IntelligenceJul 13, 2018 by Digital Marketing DepotWith mobile search and voice interactions on the rise, it’s more important than ever to make Read More

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Webinar: Close the Online/Offline Data Gap with AI-driven Call Intelligence

With mobile search and voice interactions on the rise, it’s more important than ever to make phone calls a critical part of your data-driven marketing strategy. And thanks to recent advances in artificial intelligence (AI), you can now derive valuable, real-time insights from inbound phone conversations. Join our panel of experts this Thursday and learn Read More

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Google Search Console Search Analytics API now gives you 25,000 rows per request

On Friday, Google announced that the Search Console Search Analytics API now lets developers request 25,000 rows of data per request. This figure is up from 5,000 rows of data per request previously. Google also added 16 months of data to the Search Analytics API, so giving developers a way to get more data out Read More

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Top Five Tips to Make Your Packaging Design Stand Out

Package design by Fiverr Pro kotemasha. Picture this: you’ve done your market research, found an audience, developed a great product, and built a solid marketing plan to get the word out. There’s just one problem – your product is being sold in a plain cardboard box and, in a crowded marketplace. One of the best Read More

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Bing is testing an ‘open in new window’ icon in the search results

Bing is testing a new icon in its search results interface to let searchers open the search result they are interested in directly or in a new window. Some searchers are seeing a rectangular box with an arrow when you hover over a search result. It can display on an ad or an organic listing. Read More

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Which Nation of Doers Has World Cup Fever?

It only comes once every four years, but when it does, it sweeps the globe. We’re talking about the World Cup, and the fever it induces can’t be denied. Even doers like us, who pride ourselves on the hustle, can’t help but tune in daily to catch some of the action, national pride, and highlights Read More

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Want to speak at SMX East? Here’s how

To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session. Please also be very specific about what you intend to cover. Also, if you do not see a particular session listed, this Read More

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