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Google releases Target Impression Share, its latest Smart Bidding strategy

The automated bidding feature aims to maximize reach and awareness. Please visit Search Engine Land for the full article.

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Help us understand how digital agencies are evolving: Take our survey

If you work at a digital agency, we want to hear from you. Please visit Search Engine Land for the full article.

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SearchCap: Google My Business app, Bing ads insights & web site trust

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

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SearchCap: Google AMP URLs, Ads exact match changes & web.dev portal

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

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SearchCap: Google PageSpeed Insights update, exact match PPC & account analytics

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

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SearchCap: Google seller ratings, complex SEO & local reviews

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

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Google now shows Seller Ratings by country, changes eligibility requirements

Businesses must have 100 reviews per country to be eligible for Seller Rating. Please visit Search Engine Land for the full article.

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Improve paid search results through routine, scheduled maintenance

Just as you schedule campaigns, creating a cadence to evaluate channel strategies is vital to improving paid search results. Please visit Search Engine Land for the full article.

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SearchCap: Google Search Console properties, Chrome UX & Bing & Google Ads scripts

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

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How to use Chrome User Experience Report to improve your site’s performance

An update to PageSpeed Insights from “lab data” to “field data” has the potential to significantly influence how Google handles your search engine rankings. Please visit Search Engine Land for the full article.

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